{"id":3,"date":"2025-11-19T14:10:15","date_gmt":"2025-11-19T13:10:15","guid":{"rendered":"https:\/\/matbudhale.pl\/?page_id=3"},"modified":"2026-08-31T09:58:46","modified_gmt":"2026-08-31T07:58:46","slug":"zasady-ochrany-osobnich-udaju","status":"publish","type":"page","link":"https:\/\/matbudhale.pl\/cs\/polityka-prywatnosci\/","title":{"rendered":"Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"3\" class=\"elementor elementor-3\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43899529 sekcja-ff e-flex e-con-boxed e-con e-parent\" data-id=\"43899529\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-58580fd elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"58580fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb3c382 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"eb3c382\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\n<p><strong>Z\u00c1SADY OCHRANY OSOBN\u00cdCH \u00daDAJ\u016e\u00a0\u00a0<\/strong><strong> MATBUD MACIEJ MATRACKI<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol>\n<li><strong> O \u010dem je tato politika a jak ch\u00e1pat pou\u017eit\u00e9 pojmy<\/strong><\/li>\n<\/ol>\n<p>Tato z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f vysv\u011btluj\u00ed, jak spole\u010dnost MATBUD Maciej Matracki zpracov\u00e1v\u00e1 osobn\u00ed \u00fadaje osob, kter\u00e9 vyu\u017e\u00edvaj\u00ed webov\u00e9 str\u00e1nky matbudhale.pl, kontaktn\u00ed formul\u00e1\u0159, konfigur\u00e1tor \u201eVypo\u010d\u00edtejte cenu haly\u201c, n\u00e1stroj CallPage, e-mail, telefon a \u2013 je-li dan\u00fd formul\u00e1\u0159 aktivn\u00ed \u2013 formul\u00e1\u0159e Facebook\/Instagram Lead Ads.<\/p>\n<p>Tato politika rovn\u011b\u017e obsahuje z\u00e1kladn\u00ed informace o pou\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie, slu\u017eeb Google Analytics, Google Ads, Google Tag Manager, CookieYes, Microsoft Clarity a n\u00e1stroj\u016f Meta, jako jsou Facebook, Instagram, Messenger a formul\u00e1\u0159e Lead Ads.<\/p>\n<p>V t\u011bchto z\u00e1sad\u00e1ch pou\u017e\u00edv\u00e1me n\u00e1sleduj\u00edc\u00ed pojmy:<\/p>\n<p class=\"translation-block\"><strong><br>GDPR<\/strong> \u2014 na\u0159\u00edzen\u00ed Evropsk\u00e9ho parlamentu a Rady (EU) 2016\/679 ze dne 27. dubna 2016 o ochran\u011b fyzick\u00fdch osob v souvislosti se zpracov\u00e1n\u00edm osobn\u00edch \u00fadaj\u016f a o voln\u00e9m pohybu t\u011bchto \u00fadaj\u016f a o zru\u0161en\u00ed sm\u011brnice 95\/46\/ES.<\/p>\n<p class=\"translation-block\"><strong><br>Z\u00e1kon o elektronick\u00e9 komunikaci <\/strong>\u2014 z\u00e1kon ze dne 12. \u010dervence 2024 \u2013 Z\u00e1kon o elektronick\u00e9 komunikaci, zejm\u00e9na pokud jde o z\u00e1sady pou\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie a podobn\u00fdch technologi\u00ed.<\/p>\n<p class=\"translation-block\"><strong><br>EOG<\/strong> \u2014 Evropsk\u00fd hospod\u00e1\u0159sk\u00fd prostor.<\/p>\n<p class=\"translation-block\"><strong><br>Osobn\u00ed \u00fadaje<\/strong> \u2013 ve\u0161ker\u00e9 informace t\u00fdkaj\u00edc\u00ed se identifikovan\u00e9 nebo identifikovateln\u00e9 fyzick\u00e9 osoby, nap\u0159. jm\u00e9no a p\u0159\u00edjmen\u00ed, e-mailov\u00e1 adresa, telefonn\u00ed \u010d\u00edslo, \u00fadaje uveden\u00e9 ve formul\u00e1\u0159i, \u00fadaje t\u00fdkaj\u00edc\u00ed se dotazu, \u00fadaje o pl\u00e1novan\u00e9 investici, IP adresa nebo internetov\u00e9 identifik\u00e1tory.<\/p>\n<p class=\"translation-block\"><strong><br>Soubory cookie<\/strong> \u2013 mal\u00e9 soubory nebo podobn\u00e9 technologie, kter\u00e9 se ukl\u00e1daj\u00ed do za\u0159\u00edzen\u00ed u\u017eivatele nebo se z n\u011bj na\u010d\u00edt\u00e1vaj\u00ed p\u0159i pou\u017e\u00edv\u00e1n\u00ed webov\u00e9 str\u00e1nky.<\/p>\n<p class=\"translation-block\"><strong><br>Spr\u00e1vce<\/strong> \u2014 MATBUD Maciej Matracki, tj. subjekt, kter\u00fd rozhoduje o \u00fa\u010delech a zp\u016fsobech zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f v rozsahu popsan\u00e9m v t\u011bchto z\u00e1sad\u00e1ch.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"2\">\n<li><strong> Kdo je spr\u00e1vce \u00fadaj\u016f a jak n\u00e1s kontaktovat<\/strong><\/li>\n<\/ol>\n<p><br \/>Spr\u00e1vcem osobn\u00edch \u00fadaj\u016f je:<\/p>\n<p><strong>MATBUD Maciej Matracki<\/strong><br \/>M\u0142odocin Mniejszy 45C<br \/>26-624 Kowala-St\u0119pocina<\/p>\n<p>&nbsp;<\/p>\n<p>Kontaktn\u00ed \u00fadaje spr\u00e1vce:<\/p>\n<p>e-mail: <a href=\"mailto:biuro@matbudhale.pl\">biuro@matbudhale.pl<\/a>,<\/p>\n<p>telefon: 517 777 712 \/ 780 770 705<\/p>\n<p>V z\u00e1le\u017eitostech t\u00fdkaj\u00edc\u00edch se ochrany osobn\u00edch \u00fadaj\u016f se lze s Administratorem obracet e-mailem, telefonicky nebo p\u00edsemn\u011b na v\u00fd\u0161e uvedenou adresu.<\/p>\n<p><br \/>Spr\u00e1vce nejmenoval pov\u011b\u0159ence pro ochranu osobn\u00edch \u00fadaj\u016f. V z\u00e1le\u017eitostech t\u00fdkaj\u00edc\u00edch se osobn\u00edch \u00fadaj\u016f pros\u00edm kontaktujte p\u0159\u00edmo spr\u00e1vce.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"3\">\n<li><strong> Jak\u00e1 data m\u016f\u017eeme zpracov\u00e1vat<\/strong><\/li>\n<\/ol>\n<p>V z\u00e1vislosti na zp\u016fsobu kontaktu nebo pou\u017e\u00edv\u00e1n\u00ed str\u00e1nky m\u016f\u017eeme zpracov\u00e1vat:<\/p>\n<ul>\n<li>identifika\u010dn\u00ed a kontaktn\u00ed \u00fadaje, nap\u0159. jm\u00e9no a p\u0159\u00edjmen\u00ed, e-mailov\u00e1 adresa, telefonn\u00ed \u010d\u00edslo, \u00fadaje o spole\u010dnosti nebo preferovan\u00e1 forma kontaktu;<\/li>\n<li>obsah zpr\u00e1v, dotaz\u016f, konverzac\u00ed a korespondence;<\/li>\n<li>informace t\u00fdkaj\u00edc\u00ed se pl\u00e1novan\u00e9 investice nebo haly, nap\u0159. um\u00edst\u011bn\u00ed, rozlohy, \u00fa\u010delu nebo technick\u00fdch parametr\u016f;<\/li>\n<li>technick\u00e9 a analytick\u00e9 \u00fadaje souvisej\u00edc\u00ed s pou\u017e\u00edv\u00e1n\u00edm webov\u00fdch str\u00e1nek, nap\u0159. IP adresa, identifik\u00e1tory cookies, \u00fadaje o za\u0159\u00edzen\u00ed, prohl\u00ed\u017ee\u010di, kliknut\u00edch nebo zdroji vstupu na webov\u00e9 str\u00e1nky.<br \/><br \/><br \/><\/li>\n<\/ul>\n<ol start=\"4\">\n<li><strong> V jak\u00fdch situac\u00edch sb\u00edr\u00e1me data<\/strong><\/li>\n<\/ol>\n<p>Data shroma\u017e\u010fujeme p\u0159edev\u0161\u00edm tehdy, kdy\u017e u\u017eivatel:<\/p>\n<ul>\n<li>pou\u017eijte kontaktn\u00ed formul\u00e1\u0159 na webov\u00fdch str\u00e1nk\u00e1ch;<\/li>\n<li>vyu\u017eijte konfigur\u00e1tor \u201eCenov\u00e1 kalkulace haly\u201d;<\/li>\n<li>zanech\u00e1 telefonn\u00ed \u010d\u00edslo v CallPage;<\/li>\n<li>kontaktujte n\u00e1s e-mailem nebo telefonicky;<\/li>\n<li>komunikuje p\u0159es Facebook, Instagram, Messenger nebo Instagram Direct;<\/li>\n<li>vyplnit formul\u00e1\u0159 Facebook\/Instagram Lead Ads;<\/li>\n<li>pou\u017e\u00edv\u00e1 webov\u00e9 str\u00e1nky a souhlas\u00ed se soubory cookie nebo pou\u017e\u00edv\u00e1 funkce vy\u017eaduj\u00edc\u00ed zpracov\u00e1n\u00ed technick\u00fdch \u00fadaj\u016f.<\/li>\n<\/ul>\n<p>N\u011bkter\u00e1 data, nap\u0159. IP adresa, identifik\u00e1tory cookies, \u00fadaje o za\u0159\u00edzen\u00ed nebo zdroji vstupu na str\u00e1nku, mohou b\u00fdt generov\u00e1na automaticky b\u011bhem pou\u017e\u00edv\u00e1n\u00ed str\u00e1nky.<br \/><br \/><br \/><\/p>\n<ol start=\"5\">\n<li><strong> Za jak\u00fdmi \u00fa\u010dely, na z\u00e1klad\u011b \u010deho a jak dlouho zpracov\u00e1v\u00e1me \u00fadaje<\/strong><\/li>\n<\/ol>\n<p>N\u00ed\u017ee popisujeme hlavn\u00ed \u00fa\u010dely zpracov\u00e1n\u00ed dat, pr\u00e1vn\u00ed z\u00e1klady a doby uchov\u00e1v\u00e1n\u00ed. Pokud jedna z\u00e1le\u017eitost postoup\u00ed z f\u00e1ze popt\u00e1vky do f\u00e1ze nab\u00eddky a n\u00e1sledn\u011b do f\u00e1ze smlouvy, m\u016f\u017ee b\u00fdt doba uchov\u00e1v\u00e1n\u00ed dat del\u0161\u00ed, v souladu s popisem relevantn\u00edm pro smlouvu, vypo\u0159\u00e1d\u00e1n\u00ed, reklamace, ru\u010den\u00ed, z\u00e1ruku nebo n\u00e1roky.<br \/><br \/><\/p>\n<table class=\"zs-polityka-tabela\" width=\"100%\">\n<thead>\n<tr>\n<td width=\"32%\">\n<p><strong>\u00da\u010del zpracov\u00e1n\u00ed dat<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p><strong>Pr\u00e1vn\u00ed z\u00e1klad<\/strong><\/p>\n<\/td>\n<td width=\"33%\">\n<p><strong>\u00dalo\u017ei\u0161t\u011b dat<\/strong><\/p>\n<\/td>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td width=\"32%\">\n<p><strong>Pou\u017e\u00edv\u00e1n\u00ed webov\u00fdch str\u00e1nek, zaji\u0161t\u011bn\u00ed jejich spr\u00e1vn\u00e9ho fungov\u00e1n\u00ed, obsluha z\u00e1kladn\u00edch funkc\u00ed, bezpe\u010dnost str\u00e1nek a prevence zneu\u017eit\u00ed<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. f GDPR \u2013 opr\u00e1vn\u011bn\u00fd z\u00e1jem spr\u00e1vce spo\u010d\u00edvaj\u00edc\u00ed v provozu a zabezpe\u010den\u00ed webov\u00fdch str\u00e1nek<\/p>\n<\/td>\n<td width=\"33%\">\n<p>po dobu nezbytnou pro zaji\u0161t\u011bn\u00ed provozu a bezpe\u010dnosti webu, anal\u00fdzu incident\u016f a ochranu syst\u00e9m\u016f<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Obsluha kontaktn\u00edho formul\u00e1\u0159e, e-mailov\u00fdch zpr\u00e1v, telefonu a b\u011b\u017en\u00fdch dotaz\u016f<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. f GDPR \u2014 opr\u00e1vn\u011bn\u00fd z\u00e1jem spr\u00e1vce spo\u010d\u00edvaj\u00edc\u00ed v odpov\u00edd\u00e1n\u00ed na dotazy a veden\u00ed korespondence; pokud dotaz sm\u011b\u0159uje k nab\u00eddce nebo smlouv\u011b \u2014 tak\u00e9 \u010dl. 6 odst. 1 p\u00edsm. b GDPR<\/p>\n<\/td>\n<td width=\"33%\">\n<p>po dobu vy\u0159izov\u00e1n\u00ed dotazu, a n\u00e1sledn\u011b maxim\u00e1ln\u011b po dobu 24 m\u011bs\u00edc\u016f od posledn\u00edho kontaktu, pokud nedo\u0161lo k uzav\u0159en\u00ed smlouvy, pokud nen\u00ed nutn\u00e9 del\u0161\u00ed uchov\u00e1v\u00e1n\u00ed za \u00fa\u010delem ochrany p\u0159ed n\u00e1roky<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>P\u0159\u00edprava cenov\u00e9 nab\u00eddky, v\u010detn\u011b konfigur\u00e1toru \u201eCenov\u00e1 nab\u00eddka haly\u201d<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. b GDPR \u2013 p\u0159ijet\u00ed opat\u0159en\u00ed na \u017e\u00e1dost subjektu \u00fadaj\u016f p\u0159ed uzav\u0159en\u00edm smlouvy; nav\u00edc \u010dl. 6 odst. 1 p\u00edsm. f GDPR v rozsahu archivace ujedn\u00e1n\u00ed a ochrany p\u0159ed n\u00e1roky<\/p>\n<\/td>\n<td width=\"33%\">\n<p>po dobu p\u0159\u00edpravy a zpracov\u00e1n\u00ed ocen\u011bn\u00ed nebo nab\u00eddky, a pokud nedojde k uzav\u0159en\u00ed smlouvy \u2013 maxim\u00e1ln\u011b 24 m\u011bs\u00edc\u016f od posledn\u00edho kontaktu, pokud del\u0161\u00ed uchov\u00e1v\u00e1n\u00ed nen\u00ed nezbytn\u00e9 k ochran\u011b p\u0159ed n\u00e1roky<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Kontakt p\u0159es CallPage a zp\u011btn\u00e9 zavol\u00e1n\u00ed u\u017eivateli<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. f GDPR \u2014 opr\u00e1vn\u011bn\u00fd z\u00e1jem spr\u00e1vce spo\u010d\u00edvaj\u00edc\u00ed v umo\u017en\u011bn\u00ed rychl\u00e9ho kontaktu se z\u00e1jemcem o nab\u00eddku; pokud rozhovor sm\u011b\u0159uje k nab\u00eddce nebo smlouv\u011b \u2014 tak\u00e9 \u010dl. 6 odst. 1 p\u00edsm. b GDPR<\/p>\n<\/td>\n<td width=\"33%\">\n<p>po dobu pot\u0159ebnou k vy\u0159\u00edzen\u00ed kontaktu, a pot\u00e9 maxim\u00e1ln\u011b do 24 m\u011bs\u00edc\u016f od posledn\u00edho kontaktu, pokud nebyla uzav\u0159ena smlouva<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Komunikace p\u0159es Facebook, Instagram, Messenger nebo Instagram Direct<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. f GDPR \u2013 opr\u00e1vn\u011bn\u00fd z\u00e1jem spr\u00e1vce spo\u010d\u00edvaj\u00edc\u00ed v komunikaci s osobami, kter\u00e9 kontaktuj\u00ed MATBUD; pokud se kontakt t\u00fdk\u00e1 nab\u00eddky nebo smlouvy \u2013 tak\u00e9 \u010dl. 6 odst. 1 p\u00edsm. b GDPR<\/p>\n<\/td>\n<td width=\"33%\">\n<p>po dobu vy\u0159izov\u00e1n\u00ed z\u00e1le\u017eitosti a veden\u00ed komunikace, a n\u00e1sledn\u011b maxim\u00e1ln\u011b do 24 m\u011bs\u00edc\u016f od posledn\u00edho kontaktu, pokud nedo\u0161lo k uzav\u0159en\u00ed smlouvy; bez ohledu na to mohou b\u00fdt data uchov\u00e1v\u00e1na spole\u010dnost\u00ed Meta v souladu s pravidly jej\u00edch slu\u017eeb<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Zpracov\u00e1n\u00ed popt\u00e1vek z formul\u00e1\u0159\u016f Facebook\/Instagram Lead Ads, pokud jsou tyto formul\u00e1\u0159e aktivn\u00ed<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. b GDPR \u2013 p\u0159ijet\u00ed opat\u0159en\u00ed p\u0159ed uzav\u0159en\u00edm smlouvy, pokud formul\u00e1\u0159 slou\u017e\u00ed k nav\u00e1z\u00e1n\u00ed kontaktu, stanoven\u00ed ceny nebo nab\u00eddce; nav\u00edc \u010dl. 6 odst. 1 p\u00edsm. f GDPR v rozsahu veden\u00ed korespondence a ochrany p\u0159ed n\u00e1roky<\/p>\n<\/td>\n<td width=\"33%\">\n<p>po dobu zpracov\u00e1n\u00ed dotazu a p\u0159\u00edpravy odpov\u011bdi nebo nab\u00eddky a n\u00e1sledn\u011b maxim\u00e1ln\u011b do 24 m\u011bs\u00edc\u016f od posledn\u00edho kontaktu, pokud nedo\u0161lo k uzav\u0159en\u00ed smlouvy<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Dal\u0161\u00ed kontakt s osobou, kter\u00e1 podala dotaz nebo obdr\u017eela nab\u00eddku, nap\u0159\u00edklad aby se zjistilo, zda je z\u00e1le\u017eitost st\u00e1le aktu\u00e1ln\u00ed<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. f GDPR \u2014 opr\u00e1vn\u011bn\u00fd z\u00e1jem spr\u00e1vce spo\u010d\u00edvaj\u00edc\u00ed v obsluze obchodn\u00edho vztahu a ov\u011b\u0159ov\u00e1n\u00ed aktu\u00e1lnosti popt\u00e1vky nebo nab\u00eddky<\/p>\n<\/td>\n<td width=\"33%\">\n<p>do doby vznesen\u00ed n\u00e1mitky, ne v\u0161ak d\u00e9le ne\u017e 24 m\u011bs\u00edc\u016f od posledn\u00edho kontaktu, pokud nebyla uzav\u0159ena smlouva<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Uzav\u0159en\u00ed a pln\u011bn\u00ed smlouvy<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. b GDPR \u2013 uzav\u0159en\u00ed a pln\u011bn\u00ed smlouvy<\/p>\n<\/td>\n<td width=\"33%\">\n<p>po dobu trv\u00e1n\u00ed smlouvy, a n\u00e1sledn\u011b po dobu vy\u017eadovanou pro vypo\u0159\u00e1d\u00e1n\u00ed, dokumentaci, z\u00e1ruku, garanci a proml\u010den\u00ed pohled\u00e1vek<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Z\u00fa\u010dtov\u00e1n\u00ed, \u00fa\u010detnictv\u00ed, dan\u011b, faktury a \u00fa\u010detn\u00ed dokumenty<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. c GDPR \u2013 pr\u00e1vn\u00ed povinnost spr\u00e1vce<\/p>\n<\/td>\n<td width=\"33%\">\n<p>po dobu stanovenou da\u0148ov\u00fdmi a \u00fa\u010detn\u00edmi p\u0159edpisy; zpravidla po dobu 5 let po\u010d\u00edtanou podle p\u0159\u00edslu\u0161n\u00fdch da\u0148ov\u00fdch p\u0159edpis\u016f<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Vy\u0159izov\u00e1n\u00ed reklamac\u00ed, ru\u010den\u00ed, z\u00e1ruk, technick\u00e9 dokumentace, spor\u016f a vym\u00e1h\u00e1n\u00ed \u010di obhajoba pohled\u00e1vek<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. f GDPR \u2013 opr\u00e1vn\u011bn\u00fd z\u00e1jem spr\u00e1vce spo\u010d\u00edvaj\u00edc\u00ed v ochran\u011b pr\u00e1v spr\u00e1vce<\/p>\n<\/td>\n<td width=\"33%\">\n<p>po dobu nezbytnou k vy\u0159\u00edzen\u00ed v\u011bci a do uplynut\u00ed proml\u010dec\u00edch lh\u016ft, a v p\u0159\u00edpad\u011b \u0159\u00edzen\u00ed \u2013 po dobu jeho trv\u00e1n\u00ed a zdokumentov\u00e1n\u00ed v\u00fdsledku<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Analytika webov\u00fdch str\u00e1nek, m\u011b\u0159en\u00ed konverz\u00ed a hodnocen\u00ed efektivity reklamn\u00edch kampan\u00ed, v\u010detn\u011b Google Analytics, Google Ads a Microsoft Clarity<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. a GDPR \u2013 souhlas u\u017eivatele, pokud jsou \u00fadaje shroma\u017e\u010fov\u00e1ny pomoc\u00ed analytick\u00fdch, v\u00fdkonnostn\u00edch, reklamn\u00edch nebo podobn\u00fdch soubor\u016f cookie<\/p>\n<\/td>\n<td width=\"33%\">\n<p>a\u017e do odvol\u00e1n\u00ed souhlasu nebo po dobu platnosti dan\u00e9ho souboru cookie \u010di identifik\u00e1toru, podle toho, co nastane d\u0159\u00edve<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Pou\u017eit\u00ed nezbytn\u00fdch soubor\u016f cookie a zapamatov\u00e1n\u00ed voleb u\u017eivatele v CookieYes<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. f GDPR \u2014 opr\u00e1vn\u011bn\u00fd z\u00e1jem spr\u00e1vce na zaji\u0161t\u011bn\u00ed funk\u010dnosti webov\u00fdch str\u00e1nek a zapamatov\u00e1n\u00ed preferenc\u00ed u\u017eivatele t\u00fdkaj\u00edc\u00edch se souhlas\u016f<\/p>\n<\/td>\n<td width=\"33%\">\n<p>po dobu pot\u0159ebnou k zaji\u0161t\u011bn\u00ed provozu webov\u00fdch str\u00e1nek nebo po dobu platnosti dan\u00e9ho souboru cookie<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f na z\u00e1klad\u011b souhlasu v jin\u00fdch p\u0159\u00edpadech, pokud je takov\u00fd souhlas ud\u011blen<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. a GDPR \u2013 souhlas subjektu \u00fadaj\u016f<\/p>\n<\/td>\n<td width=\"33%\">\n<p>do doby odvol\u00e1n\u00ed souhlasu, pokud neexistuje jin\u00fd pr\u00e1vn\u00ed z\u00e1klad pro dal\u0161\u00ed zpracov\u00e1n\u00ed<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"32%\">\n<p><strong>Odes\u00edl\u00e1n\u00ed newsletter\u016f nebo marketingov\u00fdch nab\u00eddek elektronicky, pokud k tomu u\u017eivatel dal souhlas<\/strong><\/p>\n<\/td>\n<td width=\"32%\">\n<p>\u010dl. 6 odst. 1 p\u00edsm. a GDPR \u2013 souhlas u\u017eivatele; v rozsahu pou\u017eit\u00ed elektronick\u00e9ho komunika\u010dn\u00edho kan\u00e1lu tak\u00e9 souhlas vy\u017eadovan\u00fd p\u0159edpisy z\u00e1kona o elektronick\u00fdch komunikac\u00edch<\/p>\n<\/td>\n<td width=\"33%\">\n<p>do doby odvol\u00e1n\u00ed souhlasu<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Pokud je pr\u00e1vn\u00edm z\u00e1kladem pro zpracov\u00e1n\u00ed \u010dl\u00e1nek 6 odst. 1 p\u00edsm. f GDPR, m\u016f\u017ee u\u017eivatel vzn\u00e9st n\u00e1mitku proti zpracov\u00e1n\u00ed \u00fadaj\u016f. Pokud je pr\u00e1vn\u00edm z\u00e1kladem pro zpracov\u00e1n\u00ed souhlas, m\u016f\u017ee u\u017eivatel kdykoli odvolat. To plat\u00ed zejm\u00e9na pro souhlasy s cookies jin\u00fdmi ne\u017e nezbytn\u00fdmi a pro souhlas s elektronick\u00fdm zas\u00edl\u00e1n\u00edm zpravodaj\u016f nebo marketingov\u00fdch nab\u00eddek. Odvol\u00e1n\u00ed souhlasu nem\u00e1 vliv na z\u00e1konnost zpracov\u00e1n\u00ed proveden\u00e9ho p\u0159ed jeho odvol\u00e1n\u00edm.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"6\">\n<li><strong> Pou\u017e\u00edv\u00e1n\u00ed webov\u00fdch str\u00e1nek, cookies a souhlas<\/strong><\/li>\n<\/ol>\n<p>Str\u00e1nka pou\u017e\u00edv\u00e1 soubory cookie a podobn\u00e9 technologie. Pou\u017e\u00edvaj\u00ed se k zaji\u0161t\u011bn\u00ed spr\u00e1vn\u00e9ho fungov\u00e1n\u00ed str\u00e1nky, zapamatov\u00e1n\u00ed nastaven\u00ed u\u017eivatele, anal\u00fdze provozu, zlep\u0161en\u00ed v\u00fdkonu slu\u017eeb a k reklamn\u00edm \u00fa\u010del\u016fm a m\u011b\u0159en\u00ed \u00fa\u010dinnosti kampan\u00ed.<\/p>\n<p>Na str\u00e1nce mohou b\u00fdt pou\u017eity n\u00e1sleduj\u00edc\u00ed kategorie cookies: nezbytn\u00e9, funk\u010dn\u00ed, analytick\u00e9, v\u00fdkonnostn\u00ed a reklamn\u00ed.<\/p>\n<p>Nezbytn\u00e9 soubory cookie jsou pot\u0159eba pro z\u00e1kladn\u00ed funkce webu a jsou v\u017edy aktivn\u00ed. Dal\u0161\u00ed kategorie soubor\u016f cookie se spust\u00ed po ud\u011blen\u00ed souhlasu u\u017eivatelem.<\/p>\n<p>Spr\u00e1vu souhlasu s cookies, v\u010detn\u011b analytick\u00fdch cookies pou\u017e\u00edvan\u00fdch spole\u010dnost\u00ed Microsoft Clarity, zaji\u0161\u0165uje CookieYes. U\u017eivatel m\u016f\u017ee p\u0159ijmout v\u0161echny cookies, odm\u00edtnout cookies jin\u00e9 ne\u017e nezbytn\u00e9 nebo si ulo\u017eit vlastn\u00ed preference v panelu souhlasu. U\u017eivatel m\u016f\u017ee tak\u00e9 zm\u011bnit nastaven\u00ed cookies ve sv\u00e9m prohl\u00ed\u017ee\u010di.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"7\">\n<li><strong>Google Analytics, Google Ads, Google Tag Manager a Microsoft Clarity<\/strong><\/li>\n<\/ol>\n<p>Webov\u00e9 str\u00e1nky vyu\u017e\u00edvaj\u00ed Google Analytics, Google Ads a Google Tag Manager. Tyto n\u00e1stroje mohou b\u00fdt pou\u017eity k anal\u00fdze n\u00e1v\u0161t\u011bvnosti webov\u00fdch str\u00e1nek, m\u011b\u0159en\u00ed efektivity reklam a kontrole, zda u\u017eivatel na webov\u00fdch str\u00e1nk\u00e1ch provedl ur\u010ditou akci, nap\u0159\u00edklad odeslal formul\u00e1\u0159 nebo pou\u017eil konfigur\u00e1tor \u201eCena haly\u201d.<\/p>\n<p>Google Tag Manager slou\u017e\u00ed ke spr\u00e1v\u011b tag\u016f a ud\u00e1lost\u00ed na webu. V konfigur\u00e1toru \u201eOcenit halu\u201d jsou vyu\u017e\u00edv\u00e1ny ud\u00e1losti, kter\u00e9 lze prost\u0159ednictv\u00edm Google Tag Manager p\u0159ed\u00e1vat do Google Ads a Google Analytics za \u00fa\u010delem m\u011b\u0159en\u00ed efektivity reklam a anal\u00fdzy vyu\u017e\u00edv\u00e1n\u00ed konfigur\u00e1toru.<\/p>\n<p>Pokud n\u00e1stroje Google vyu\u017e\u00edvaj\u00ed analytick\u00e9 nebo marketingov\u00e9 cookies, m\u011bly by b\u00fdt spu\u0161t\u011bny a\u017e po z\u00edsk\u00e1n\u00ed souhlasu u\u017eivatele. Informace o tom, jak Google vyu\u017e\u00edv\u00e1 data v reklamn\u00edch slu\u017eb\u00e1ch, jsou k dispozici na str\u00e1nce: https:\/\/business.safety.google\/privacy\/.<\/p>\n<p>Strona korzysta tak\u017ce z Microsoft Clarity w celu analizy sposobu korzystania ze strony, w tym klikni\u0119\u0107, przewijania oraz poruszania si\u0119 u\u017cytkownik\u00f3w pomi\u0119dzy jej elementami. Narz\u0119dzie mo\u017ce tworzy\u0107 zbiorcze mapy aktywno\u015bci oraz nagrania przebiegu sesji, przy czym dane wpisywane w formularzach oraz tre\u015bci mog\u0105ce zawiera\u0107 dane osobowe s\u0105 maskowane. Informacje o zasadach przetwarzania danych przez Microsoft s\u0105 dost\u0119pne na stronie: <a href=\"\/cs\/Strona korzysta tak\u017ce z Microsoft Clarity w celu analizy sposobu korzystania ze strony, w tym klikni\u0119\u0107, przewijania oraz poruszania si\u0119 u\u017cytkownik\u00f3w pomi\u0119dzy jej elementami. Narz\u0119dzie mo\u017ce tworzy\u0107 zbiorcze mapy aktywno\u015bci oraz nagrania przebiegu sesji, przy czym dane wpisywane w formularzach oraz tre\u015bci mog\u0105ce zawiera\u0107 dane osobowe s\u0105 maskowane. Informacje o zasadach przetwarzania danych przez Microsoft s\u0105 dost\u0119pne na stronie: https:\/\/privacy.microsoft.com\/privacystatement.\/\">https:\/\/privacy.microsoft.com\/privacystatement.<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"8\">\n<li><strong> Facebook, Instagram, Messenger a formul\u00e1\u0159e Lead Ads<\/strong><\/li>\n<\/ol>\n<p>Pokud u\u017eivatel kontaktuje MATBUD p\u0159es Facebook, Instagram, Messenger nebo Instagram Direct, MATBUD zpracov\u00e1v\u00e1 data poskytnut\u00e1 v t\u00e9to komunikaci, nap\u0159. n\u00e1zev profilu, obsah zpr\u00e1vy, kontaktn\u00ed \u00fadaje a informace t\u00fdkaj\u00edc\u00ed se z\u00e1le\u017eitosti.<\/p>\n<p>Pokud u\u017eivatel vypln\u00ed formul\u00e1\u0159 Facebook\/Instagram Lead Ads, MATBUD vyu\u017eije poskytnut\u00e9 \u00fadaje z formul\u00e1\u0159e k nav\u00e1z\u00e1n\u00ed kontaktu, vy\u0159\u00edzen\u00ed popt\u00e1vky a p\u0159\u00edprav\u011b nab\u00eddky.<\/p>\n<p>Meta Platforms Ireland Limited, jako provozovatel Facebooku, Instagramu a Messengeru, zpracov\u00e1v\u00e1 u\u017eivatelsk\u00e1 data tak\u00e9 jako samostatn\u00fd spr\u00e1vce, v souladu s vlastn\u00edmi z\u00e1sadami ochrany osobn\u00edch \u00fadaj\u016f: <a href=\"https:\/\/www.facebook.com\/privacy\/policy\/\">https:\/\/www.facebook.com\/privacy\/policy\/<\/a>.<\/p>\n<p>V rozsahu n\u011bkter\u00fdch funkc\u00ed nab\u00edzen\u00fdch spole\u010dnost\u00ed Meta, zejm\u00e9na pokud jde o statistiky pou\u017e\u00edv\u00e1n\u00ed profil\u016f nebo str\u00e1nek MATBUD na platform\u00e1ch Meta, mohou MATBUD a Meta Platforms Ireland Limited p\u016fsobit jako spole\u010dn\u00fd spr\u00e1vce \u00fadaj\u016f v rozsahu specifikovan\u00e9m v dokumentech spole\u010dnosti Meta, v\u010detn\u011b dodatku k ur\u010den\u00ed spr\u00e1vce str\u00e1nky (Page Controller Addendum): <a href=\"https:\/\/www.facebook.com\/legal\/terms\/page_controller_addendum\">https:\/\/www.facebook.com\/legal\/terms\/page_controller_addendum<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"9\">\n<li><strong> Komu m\u016f\u017eeme p\u0159ed\u00e1vat data<\/strong><\/li>\n<\/ol>\n<p>Osobn\u00ed \u00fadaje mohou b\u00fdt p\u0159ed\u00e1v\u00e1ny subjekt\u016fm, kter\u00e9 podporuj\u00ed MATBUD v podnik\u00e1n\u00ed, spr\u00e1v\u011b webov\u00fdch str\u00e1nek, komunikaci, reklam\u011b, anal\u00fdze, technick\u00e9 podpo\u0159e, IT, \u00fa\u010detnictv\u00ed nebo pr\u00e1vn\u00ed ochran\u011b.<\/p>\n<p>P\u0159\u00edjemci \u00fadaj\u016f mohou b\u00fdt zejm\u00e9na:<\/p>\n<ul>\n<li>poskytovatel\u00e9 hostingu a IT infrastruktury,<\/li>\n<li>poskytovatel\u00e9 e-mailov\u00fdch slu\u017eeb,<\/li>\n<li>subjekty spravuj\u00edc\u00ed webovou str\u00e1nku, formul\u00e1\u0159e, konfigur\u00e1tor a datab\u00e1zi str\u00e1nky,<\/li>\n<li>marketingov\u00e9 nebo reklamn\u00ed agentury,<\/li>\n<li>subjekty spravuj\u00edc\u00ed internetov\u00e9 kampan\u011b, analytiku a zna\u010dky,<\/li>\n<li>dodavatel\u00e9 n\u00e1stroj\u016f Google Analytics, Google Ads, Google Tag Manager, Microsoft Clarity, CookieYes a CallPage,<\/li>\n<li>provozovatel\u00e9 Facebooku a Instagramu, pokud u\u017eivatel vyu\u017e\u00edv\u00e1 tyto kan\u00e1ly nebo formul\u00e1\u0159e Lead Ads,<\/li>\n<li>\u00fa\u010detn\u00ed kancel\u00e1\u0159, da\u0148ov\u00ed poradci, pr\u00e1vn\u00edci nebo jin\u00ed poradci,<\/li>\n<li>banky a platebn\u00ed oper\u00e1to\u0159i,<\/li>\n<li>org\u00e1ny ve\u0159ejn\u00e9 moci, soudy nebo \u00fa\u0159ady, pokud povinnost p\u0159edat \u00fadaje vypl\u00fdv\u00e1 ze z\u00e1kona.<\/li>\n<\/ul>\n<p>Pokud tito zpracov\u00e1vaj\u00ed \u00fadaje jm\u00e9nem MATBUD, d\u011bje se tak na z\u00e1klad\u011b p\u0159\u00edslu\u0161n\u00fdch smluv o pov\u011b\u0159en\u00ed zpracov\u00e1n\u00ed \u00fadaj\u016f, pokud jsou takov\u00e9 smlouvy vy\u017eadov\u00e1ny na\u0159\u00edzen\u00edm GDPR.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"10\">\n<li><strong> P\u0159ed\u00e1v\u00e1n\u00ed \u00fadaj\u016f mimo Evropsk\u00fd hospod\u00e1\u0159sk\u00fd prostor<\/strong><\/li>\n<\/ol>\n<p>W zwi\u0105zku z korzystaniem z narz\u0119dzi zewn\u0119trznych, w szczeg\u00f3lno\u015bci Google, Meta, Microsoft Clarity oraz CallPage, dane osobowe u\u017cytkownik\u00f3w mog\u0105 by\u0107 przekazywane poza EOG.<\/p>\n<p>Mo\u017ce to dotyczy\u0107 zw\u0142aszcza korzystania z Google Analytics, Google Ads, Google Tag Manager, Microsoft Clarity, Facebooka, Instagrama, Messengera, formularzy Facebook\/Instagram Lead Ads oraz narz\u0119dzia CallPage.<\/p>\n<p>Pokud v souvislosti s vyu\u017e\u00edv\u00e1n\u00edm t\u011bchto n\u00e1stroj\u016f doch\u00e1z\u00ed k p\u0159enosu dat mimo EHP, p\u0159enos prob\u00edh\u00e1 na z\u00e1klad\u011b pravidel pou\u017e\u00edvan\u00fdch dan\u00fdm poskytovatelem a s vyu\u017eit\u00edm mechanism\u016f stanoven\u00fdch GDPR, jako je rozhodnut\u00ed Evropsk\u00e9 komise o odpov\u00eddaj\u00edc\u00ed \u00farovni ochrany, r\u00e1mec EU-US Data Privacy Framework, standardn\u00ed smluvn\u00ed dolo\u017eky nebo jin\u00e9 pr\u00e1vn\u011b p\u0159\u00edpustn\u00e9 p\u0159enosov\u00e9 mechanismy.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"11\">\n<li><strong> Je poskytnut\u00ed \u00fadaj\u016f povinn\u00e9<\/strong><\/li>\n<\/ol>\n<p>Poskytnut\u00ed \u00fadaj\u016f je dobrovoln\u00e9, ale m\u016f\u017ee b\u00fdt nezbytn\u00e9 pro vy\u0159\u00edzen\u00ed popt\u00e1vky, p\u0159\u00edpravu nab\u00eddky, telefonick\u00fd kontakt nebo pou\u017e\u00edv\u00e1n\u00ed konfigur\u00e1toru \u201eCena haly\u201d. Neuveden\u00ed \u00fadaj\u016f ozna\u010den\u00fdch jako povinn\u00e9 m\u016f\u017ee znemo\u017enit odpov\u011b\u010f na popt\u00e1vku, p\u0159\u00edpravu cenov\u00e9 nab\u00eddky nebo pokra\u010dov\u00e1n\u00ed v korespondenci.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"12\">\n<li><strong> Jak\u00e1 pr\u00e1va m\u00e1 u\u017eivatel<\/strong><\/li>\n<\/ol>\n<p>Subjektu \u00fadaj\u016f m\u00e1te pr\u00e1va podle GDPR, zejm\u00e9na:<\/p>\n<ul>\n<li>pr\u00e1vo p\u0159\u00edstupu k dat\u016fm,<\/li>\n<li>pr\u00e1vo na z\u00edsk\u00e1n\u00ed kopie \u00fadaj\u016f,<\/li>\n<li>pr\u00e1vo na opravu \u00fadaj\u016f,<\/li>\n<li>pr\u00e1vo na v\u00fdmaz \u00fadaj\u016f,<\/li>\n<li>pr\u00e1vo na omezen\u00ed zpracov\u00e1n\u00ed,<\/li>\n<li>pr\u00e1vo na p\u0159enositelnost \u00fadaj\u016f,<\/li>\n<li>pr\u00e1vo vzn\u00e9st n\u00e1mitku proti zpracov\u00e1n\u00ed \u00fadaj\u016f,<\/li>\n<li>pr\u00e1vo odvolat souhlas kdykoli, pokud jsou \u00fadaje zpracov\u00e1v\u00e1ny na z\u00e1klad\u011b souhlasu.<\/li>\n<\/ul>\n<p>\u017d\u00e1dosti o osobn\u00ed \u00fadaje lze zas\u00edlat na e-mailovou adresu: biuro@matbudhale.pl.<\/p>\n<p>Spr\u00e1vce m\u016f\u017ee po\u017e\u00e1dat o dodate\u010dn\u00e9 informace pot\u0159ebn\u00e9 k ov\u011b\u0159en\u00ed toto\u017enosti \u017eadatele, pokud to bude nezbytn\u00e9 pro ochranu osobn\u00edch \u00fadaj\u016f.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"13\">\n<li><strong> N\u00e1mitka a odvol\u00e1n\u00ed souhlasu<\/strong><\/li>\n<\/ol>\n<p>Pokud jsou \u00fadaje zpracov\u00e1v\u00e1ny na z\u00e1klad\u011b opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu spr\u00e1vce, m\u016f\u017ee u\u017eivatel vzn\u00e9st n\u00e1mitku proti takov\u00e9mu zpracov\u00e1n\u00ed. To se t\u00fdk\u00e1 mimo jin\u00e9 dal\u0161\u00edho kontaktu po pod\u00e1n\u00ed dotazu nebo p\u0159\u00edm\u00e9ho marketingu vlastn\u00edch slu\u017eeb.<\/p>\n<p>Pokud jsou \u00fadaje zpracov\u00e1v\u00e1ny na z\u00e1klad\u011b souhlasu, m\u016f\u017ee u\u017eivatel souhlas kdykoli odvolat. To plat\u00ed zejm\u00e9na pro souhlasy s analytick\u00fdmi a marketingov\u00fdmi soubory cookie a pro souhlas s odeb\u00edr\u00e1n\u00edm newsletteru nebo marketingov\u00fdch nab\u00eddek elektronickou cestou. Odvol\u00e1n\u00ed souhlasu s newsletterem nebo marketingov\u00fdmi nab\u00eddkami lze nahl\u00e1sit na adresu: biuro@matbudhale.pl. Odvol\u00e1n\u00ed souhlasu nem\u00e1 vliv na z\u00e1konnost p\u0159edchoz\u00edho zpracov\u00e1n\u00ed.<\/p>\n<p>Nastaven\u00ed cookies lze zm\u011bnit v panelu p\u0159edvoleb cookies, kter\u00fd je k dispozici na webov\u00fdch str\u00e1nk\u00e1ch.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"14\">\n<li><strong> St\u00ed\u017enost k p\u0159edsedovi \u00da\u0159adu pro ochranu osobn\u00edch \u00fadaj\u016f<\/strong><\/li>\n<\/ol>\n<p>Jestli\u017ee se u\u017eivatel domn\u00edv\u00e1, \u017ee jeho osobn\u00ed \u00fadaje jsou zpracov\u00e1v\u00e1ny nez\u00e1konn\u011b, m\u00e1 pr\u00e1vo podat st\u00ed\u017enost p\u0159edsedovi \u00da\u0159adu pro ochranu osobn\u00edch \u00fadaj\u016f.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"15\">\n<li><strong> Automatizovan\u00e9 rozhodov\u00e1n\u00ed a profilov\u00e1n\u00ed<\/strong><\/li>\n<\/ol>\n<p>MATBUD ne\u010din\u00ed v\u016f\u010di u\u017eivatel\u016fm rozhodnut\u00ed zalo\u017een\u00e1 v\u00fdhradn\u011b na automatizovan\u00e9m zpracov\u00e1n\u00ed, kter\u00e1 by v\u016f\u010di nim m\u011bla pr\u00e1vn\u00ed \u00fa\u010dinky nebo by je podobn\u011b v\u00fdznamn\u011b ovliv\u0148ovala.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"16\">\n<li><strong> Zabezpe\u010den\u00ed dat<\/strong><\/li>\n<\/ol>\n<p>Spr\u00e1vce zav\u00e1d\u00ed organiza\u010dn\u00ed a technick\u00e1 opat\u0159en\u00ed k ochran\u011b osobn\u00edch \u00fadaj\u016f p\u0159ed neopr\u00e1vn\u011bn\u00fdm p\u0159\u00edstupem, ztr\u00e1tou, zni\u010den\u00edm, pozm\u011bn\u011bn\u00edm nebo zve\u0159ejn\u011bn\u00edm.<\/p>\n<p>Rozsah pou\u017eit\u00fdch opat\u0159en\u00ed z\u00e1vis\u00ed na typu dat, \u00fa\u010delu zpracov\u00e1n\u00ed a riziku spojen\u00e9m s dan\u00fdm procesem.<\/p>\n<p>Spr\u00e1vce omezuje p\u0159\u00edstup k \u00fadaj\u016fm na osoby a subjekty, kter\u00e9 takov\u00fd p\u0159\u00edstup pot\u0159ebuj\u00ed k vy\u0159izov\u00e1n\u00ed dotaz\u016f, p\u0159\u00edprav\u011b nab\u00eddek, prov\u00e1d\u011bn\u00ed reklamn\u00edch akc\u00ed, technick\u00e9 podpo\u0159e, IT, fakturaci nebo ochran\u011b pr\u00e1v Spr\u00e1vce.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ol start=\"17\">\n<li><strong> Zm\u011bny z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f<\/strong><\/li>\n<\/ol>\n<p>Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f mohou b\u00fdt aktualizov\u00e1ny, zejm\u00e9na v p\u0159\u00edpad\u011b zm\u011bny \u00fadaj\u016f Spr\u00e1vce, spu\u0161t\u011bn\u00ed nov\u00fdch formul\u00e1\u0159\u016f nebo kan\u00e1l\u016f pro z\u00edsk\u00e1v\u00e1n\u00ed lead\u016f, zm\u011bny dodavatel\u016f n\u00e1stroj\u016f, zm\u011bny zp\u016fsobu fungov\u00e1n\u00ed cookies, tag\u016f nebo reklamn\u00edch n\u00e1stroj\u016f, zm\u011bny pr\u00e1vn\u00edch p\u0159edpis\u016f nebo pot\u0159eby zp\u0159esn\u011bn\u00ed z\u00e1sad uchov\u00e1v\u00e1n\u00ed \u00fadaj\u016f.<\/p>\n<p>Aktu\u00e1ln\u00ed verze Z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f je k dispozici na webov\u00fdch str\u00e1nk\u00e1ch matbudhale.pl<\/p>\n<p>&nbsp;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Polityka prywatno\u015bci POLITYKA PRYWATNO\u015aCI\u00a0\u00a0 MATBUD MACIEJ MATRACKI &nbsp; &nbsp; O czym jest ta Polityka i jak rozumie\u0107 u\u017cyte poj\u0119cia Niniejsza Polityka prywatno\u015bci wyja\u015bnia, w jaki spos\u00f3b MATBUD Maciej Matracki przetwarza dane osobowe os\u00f3b korzystaj\u0105cych ze strony internetowej matbudhale.pl, formularza kontaktowego, konfiguratora \u201eWyce\u0144 hal\u0119\u201d, narz\u0119dzia CallPage, poczty e-mail, telefonu oraz \u2014 je\u017celi dany formularz jest aktywny [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Polityka prywatno\u015bci | MatBud<\/title>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Polityka prywatno\u015bci | MatBud\" \/>\n<meta property=\"og:description\" content=\"Polityka prywatno\u015bci POLITYKA PRYWATNO\u015aCI\u00a0\u00a0 MATBUD MACIEJ MATRACKI &nbsp; 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